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Strategy
By MovingFutures
If you ask ten strategy experts "What is strategy?" you will probably get ten different answers. For us, strategy is "simply" "how an organization moves forward". Strategy always deals with fundamental questions about one's own positioning, activities, use of resources, and numerous dependencies. We consistently think in two - closely related - levels: the content and the process. The first, for example, deals with concrete questions such as "What products do we offer and in which markets?" or "Do we want to invest in this new technology? If so, how?". The second - and often insufficiently illuminated - level focuses on the actual "strategizing", i.e. the way in which one's own strategy is worked on. The meeting formats, the people involved and the respective practices and routines play an important role. We also explicitly focus on the role of uncertainty. Transforming this diversity into successful strategic initiatives in an exciting, practical and relevant way has been our driving force for years.
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case studies
Our Highlights
Explore how we've tackled real-world challenges and delivered outstanding results for our clients. Our case studies highlight the innovative approaches, teamwork, and expertise that define our success. Dive in to see the transformative projects we've undertaken and the impact we've made!
Development of a sustainable strategy practice for a large public company in Switzerland
A whole range of issues (digitalisation, new business models, new customer groups and needs, austerity measures) forced a publicly funded institution to devote itself to its strategy work.
Over a period of one and a half years, we continuously attended all management meetings and observed how exactly strategy was being worked on. At the same time, we held confidential quarterly discussions with all members of the management. In a total of three reflection workshops with the management, we discussed the results and developed changes together. At the same time, we provided content support for some specific strategic flagship topics and worked on them together "hand in hand". The deputy director of our client summed up the time we spent together as follows: "Working with movingfutures helped our strategy process a lot. The way in which we looked explicitly at our own actions together showed us many new perspectives. What was particularly helpful was that at no time was a ready-made concept imposed on us, but rather our specific characteristics were always taken into account in the work."

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Our expert
We've Got this

Dr. Benjamin Scher
Founder & Managing Director
Strategy always deals with the most fundamental questions of a company. I consider it a great privilege to be able to work on these questions in very different industries and constellations. The fascination for this interdisciplinary field has never left me and I am happy to help companies to proactively take control of and shape their own future.
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